Blog

Social Media and Referrals: The Good and The Bad
For years I have endorsed social media as a tool that furthers relationships, makes them deeper, and results in more referrals. Today is no different, however, there is a seedy side to social media that can result in less referrals. I’m going to break down the good...

My Results From A Week of Zooming
36 zooms in one week wowza! That’s a record for me and not one that I ever really want to repeat! Who else is living the zoom life these days? It’s been about 3 weeks since the government suggested we shelter in place and stay at home as much as possible to limit the...

Is The Caring Component Necessary For Referrals?
An attendee, who recently attended a virtual program I presented, sent me a followup email with a very interesting question, and it’s one I thought was worth answering on my blog and sharing with all my readers. The question was “it really is true that people want to...

Being Tone-deaf Limits Referrals
We are in the midst of one of the world's worst crisis situations, COVID-19. Arguably this could be the worst economic crisis in human existence, or at best our lifetime. While we are faced with very uncertain times, there are a number of people that believe in order...

Why Your Positivity Matters For Your COVID-19 Comeback
So many industries, companies, and individuals are struggling with the sudden changes in business as a result of COVID-19. I’m seeing it directly with people I know. We all know someone, or more likely, multiple people, deeply affected by the current ways we are...

Referrals The COVID Way
Word of Mouth Referrals is the number #1 answers when business owners are asked where their clients come from. But will that be the case post COVID-19? Only if you handle the current situation correctly. With limits on in person gatherings, everything is being...

Want Consistent Referrals? Don’t Focus On Your Customer
Say what? Yeah. Now...let me be clear. I’m not saying that you should ignore your customer or not deliver on the services you promised. You need to over deliver...FULL STOP! However, what I see most often in the work that I do with service based business professionals...

Your Sales Playbook
As I write this blog I am on my flight home from Houston Texas where I spent 2 days collaborating with my fellow National Speakers Association Members at the NSA Winter 2020 Conference. This conference theme was all about Sales. In fact it was called “The Sales...

Getting Started with Your CRM
“Where do I start?” is the most common question I get when discussing the use of CRM’s with folks. A CRM with hundreds if not thousands of contacts is overwhelming, especially if you don’t have any experience with a CRM, that specific CRM, or are just getting start...

Why you need CRM Software to Get More Referrals
So often, when working with clients, I hear from them that they aren’t using software to track their customer interactions. A CRM, Customer Relationship Management Software, is used to log notes and activities regarding your customers...AND your contacts! This is a...